--- title: Coherra adds DACH leadership. description: Coherra is going places fast, that’s why we are delighted to announce that experienced ex-Banker Alexander Jecht will join our advisory board. image: https://sites.coherra.com/hubfs/Alexander%20Jecht.png --- [Skip to content](https://sites.coherra.com/en/coherra-blog/coherra-adds-dach-leadership#main-content) [Webinar listing](https://sites.coherra.com/webinars) [![coherra-blue-1](https://sites.coherra.com/hs-fs/hubfs/coherra-blue-1.png?width=1810&height=277&name=coherra-blue-1.png)](https://www.coherra.com) Open main navigation Close main navigation - [Webinar listing](https://sites.coherra.com/webinars) Nov 5, 2021, 8:53:48 AM # Coherra adds DACH leadership. ![Picture of Majken Lammers](https://sites.coherra.com/hs-fs/hubfs/1546111927517.jpg?width=50&name=1546111927517.jpg) [Majken Lammers](https://sites.coherra.com/en/coherra-blog/author/majken-lammers) Share our story [Share this page on Linkedin](http://www.linkedin.com/shareArticle?mini=true&url=https://sites.coherra.com/en/coherra-blog/coherra-adds-dach-leadership) [facebook-f icon](http://www.facebook.com/share.php?u=https://sites.coherra.com/en/coherra-blog/coherra-adds-dach-leadership) [Twitter icon](https://twitter.com/intent/tweet?url=https://sites.coherra.com/en/coherra-blog/coherra-adds-dach-leadership) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://sites.coherra.com/en/coherra-blog/coherra-adds-dach-leadership) [envelope icon](mailto:?body=https://sites.coherra.com/en/coherra-blog/coherra-adds-dach-leadership) Coherra is going places fast, that’s why we are delighted to announce that experienced ex-Banker Alexander Jecht will join our advisory board. Alexander has an extensive background within the financial world, going back more than 30 years, from institutions like UBS, Citibank, Interhyp and as COO and Board Member of Julius Baer Germany,. Later he has been involved and invested in various fintech start-ups. With the appointment of Alexander Jecht, Coherra is strengthening its business development in the DACH region where they opened representation earlier this year when former Saxo Banker Jesper Grosen joined the team. Alexander will be working closely with Coherra management, founder Søren Haestrup and head of DACH region Jesper Grosen. ¨Alexander has a profound understanding of institutional banking and the financial world in general, combined with an extensive broad network within not just the DACH region. He is a seasoned manager and sought-after board member, bringing a wealth of knowledge and can-do-attitude¨, says Søren Haestrup. ¨I am delighted to welcome him to our team. A team dedicated to deliver data driven distribution of financial video content from the asset management industry. ¨I was introduced to Coherra by one of their clients and investors from Germany, and immediately realized a great fit. It especially fascinated me how Coherra has been able to identify the gap in the market, integrating finance and media into a sort of financial Youtube. I believe that the value proposition of building virtual investor relationships through a data driven model is compelling and touches a yet untapped demand by parties on both sides of the spectrum, be it asset managers or investors. Efficient distribution of communication is such a critical part of all sales processes today – the financial industry surely has some catch up to do when it comes to investor relations in light of shrinking margins and a new competitive environment I’m looking forward to joining the advisory board, and to support the expansion of the Coherra network¨, says Alexander.  **Press contact** Coherra Majken Elg Lammers Communication Manager [mlammers@coherra.com](mailto:mlammers@coherra.com) Mobile +45 42484699 **About Coherra** Coherra is Data Driven Distribution of financial insights by video. We are building virtual relationships by connecting the asset manager with key investors and sharing personalized content that match their investor preferences. We are redesigning the distribution of financial information and our global first approach makes it possible for the asset manager to reach a much greater audience and for the investor to locate the unique investor opportunity. Our engine is built using advanced machine learning and analytics of investor behavior to develop a personalized algorithm tailored to meet the criteria of each investor [Advisory Board](https://sites.coherra.com/en/coherra-blog/tag/advisory-board), [Connecting with Coherra](https://sites.coherra.com/en/coherra-blog/tag/connecting-with-coherra) ## Related posts [![](https://rt.prnewswire.com/rt.gif?NewsItemId=NY36907&Transmission_Id=202110121133PR_NEWS_USPR_____NY36907&DateId=20211012)](https://sites.coherra.com/en/coherra-blog/coherra-and-unicus-research-join-forces) ## [Coherra and Unicus research join forces.](https://sites.coherra.com/en/coherra-blog/coherra-and-unicus-research-join-forces) ![Picture of Majken Lammers](https://sites.coherra.com/hs-fs/hubfs/1546111927517.jpg?width=50&name=1546111927517.jpg) [Majken Lammers](https://sites.coherra.com/en/coherra-blog/author/majken-lammers) Nov 5, 2021, 8:47:42 AM Soren Haestrup, founder and CEO of COHERRA, stated, “Joining forces with Unicus Research is a great... [Read more](https://sites.coherra.com/en/coherra-blog/coherra-and-unicus-research-join-forces) [![](https://sites.coherra.com/hs-fs/hubfs/unnamed%2011.27.42.png?height=200&name=unnamed%2011.27.42.png)](https://sites.coherra.com/en/coherra-blog/coherra-continues-to-add-strength) [Advisory Board](https://sites.coherra.com/en/coherra-blog/tag/advisory-board), [Connecting with Coherra](https://sites.coherra.com/en/coherra-blog/tag/connecting-with-coherra) ## [Coherra continues to add strength!](https://sites.coherra.com/en/coherra-blog/coherra-continues-to-add-strength) ![Picture of Majken Lammers](https://sites.coherra.com/hs-fs/hubfs/1546111927517.jpg?width=50&name=1546111927517.jpg) [Majken Lammers](https://sites.coherra.com/en/coherra-blog/author/majken-lammers) Nov 5, 2021, 9:07:27 AM Thomas Ebeling – Coherra Advisory Board Member Coherra is strengthening its global business... [Read more](https://sites.coherra.com/en/coherra-blog/coherra-continues-to-add-strength) [![](http://blog.coherra.dk/wp-content/uploads/2021/07/connections-blog-1024x596.png)](https://sites.coherra.com/en/coherra-blog/network-connect-and-grow-this-is-how-we-help) [Asset managers](https://sites.coherra.com/en/coherra-blog/tag/asset-managers), [Building networks](https://sites.coherra.com/en/coherra-blog/tag/building-networks), [Investors](https://sites.coherra.com/en/coherra-blog/tag/investors) ## [Network, connect and grow, this is how we help.](https://sites.coherra.com/en/coherra-blog/network-connect-and-grow-this-is-how-we-help) ![Picture of Majken Lammers](https://sites.coherra.com/hs-fs/hubfs/1546111927517.jpg?width=50&name=1546111927517.jpg) [Majken Lammers](https://sites.coherra.com/en/coherra-blog/author/majken-lammers) Nov 4, 2021, 4:16:05 PM [Read more](https://sites.coherra.com/en/coherra-blog/network-connect-and-grow-this-is-how-we-help) | Disclaimer: None of the information discussed and shown should be considered as advice. Before entering into any transaction, each potential investor should ensure that it understands fully the potential risks and rewards of that transaction and should determine independently that the transaction is appropriate for it given its objectives, experiences, financial and operational resources, and other circumstances. Each potential investor should consider consulting with such advisors, as it deems necessary to assist it in making these determinations. This proposal does not constitute an offer, a solicitation of an offer, or any advice or recommendation to conclude any transaction, whether on the indicative terms shown or otherwise. A variety of other or additional assumptions or parameters, or other market factors and considerations, could result in different contemporaneous good faith analyses or assessments of the proposals. No representation or warranty is made that any performance or return indicated will be achieved in the future. Although the information has been obtained from or based upon materials, sources, and systems believed by us to be reliable, Coherra does not guarantee its accuracy​​​​​​​. | | --- | ## Related posts [![](https://rt.prnewswire.com/rt.gif?NewsItemId=NY36907&Transmission_Id=202110121133PR_NEWS_USPR_____NY36907&DateId=20211012)](https://sites.coherra.com/en/coherra-blog/coherra-and-unicus-research-join-forces) ## [Coherra and Unicus research join forces.](https://sites.coherra.com/en/coherra-blog/coherra-and-unicus-research-join-forces) ![Picture of Majken Lammers](https://sites.coherra.com/hs-fs/hubfs/1546111927517.jpg?width=50&name=1546111927517.jpg) [Majken Lammers](https://sites.coherra.com/en/coherra-blog/author/majken-lammers) Nov 5, 2021, 8:47:42 AM Soren Haestrup, founder and CEO of COHERRA, stated, “Joining forces with Unicus Research is a great... [Read more](https://sites.coherra.com/en/coherra-blog/coherra-and-unicus-research-join-forces) [![](https://sites.coherra.com/hs-fs/hubfs/unnamed%2011.27.42.png?height=200&name=unnamed%2011.27.42.png)](https://sites.coherra.com/en/coherra-blog/coherra-continues-to-add-strength) [Advisory Board](https://sites.coherra.com/en/coherra-blog/tag/advisory-board), [Connecting with Coherra](https://sites.coherra.com/en/coherra-blog/tag/connecting-with-coherra) ## [Coherra continues to add strength!](https://sites.coherra.com/en/coherra-blog/coherra-continues-to-add-strength) ![Picture of Majken Lammers](https://sites.coherra.com/hs-fs/hubfs/1546111927517.jpg?width=50&name=1546111927517.jpg) [Majken Lammers](https://sites.coherra.com/en/coherra-blog/author/majken-lammers) Nov 5, 2021, 9:07:27 AM Thomas Ebeling – Coherra Advisory Board Member Coherra is strengthening its global business... [Read more](https://sites.coherra.com/en/coherra-blog/coherra-continues-to-add-strength) [![](http://blog.coherra.dk/wp-content/uploads/2021/07/connections-blog-1024x596.png)](https://sites.coherra.com/en/coherra-blog/network-connect-and-grow-this-is-how-we-help) [Asset managers](https://sites.coherra.com/en/coherra-blog/tag/asset-managers), [Building networks](https://sites.coherra.com/en/coherra-blog/tag/building-networks), [Investors](https://sites.coherra.com/en/coherra-blog/tag/investors) ## [Network, connect and grow, this is how we help.](https://sites.coherra.com/en/coherra-blog/network-connect-and-grow-this-is-how-we-help) ![Picture of Majken Lammers](https://sites.coherra.com/hs-fs/hubfs/1546111927517.jpg?width=50&name=1546111927517.jpg) [Majken Lammers](https://sites.coherra.com/en/coherra-blog/author/majken-lammers) Nov 4, 2021, 4:16:05 PM [Read more](https://sites.coherra.com/en/coherra-blog/network-connect-and-grow-this-is-how-we-help) ---